Job Description

The Head of Brand Strategy for Old Navy is responsible for helping establish the long-term strategic direction of Old Navy in partnership with the members of the Old Navy Leadership Team. This leader reports to the Chief Business and Strategy Officer with a dotted line reporting to the Old Navy brand President. This role is a key leader in strategic change initiatives to drive growth, develop business, brand, channel and product strategy and will drive new business development opportunities. As a key thought leader, this role brings together end-to-end strategies across functions. This role will help to formulate all aspects of Old Navy’s strategy from market & competitor research, planning, initiative management and business development activities. This leader manages members of the strategy team as they support and work with leaders across Old Navy. This leader also works collaboratively with Gap Inc. strategy teams to ensure that brand and functional strategies ladder and are executed. This leader will be a member of the Old Navy Leadership Team and occupy a highly visible leadership position in the corporation and represent the strategic agenda of our senior-most leaders. Develops long-range business strategy and annual operating plan at the enterprise level ensuring Old Navy brand strategy aligns with Gap Inc. business goals. Articulates clear and compelling storylines that drive action. Weaves enterprise agenda into divisional priorities and plans; Structures and monitors the work of multiple groups and projects. Partners closely with Finance to drive the right strategic decisions and investments, including the annual planning process and works in partnership and as a trusted thought leader with the brand and function leaders to inform and influence business strategies (e.g., pricing, brand architecture, infrastructure, channels, new markets). Develops and leads transformation efforts; Identifies and vets new business opportunities for Old Navy and architects/alliances/investments/acquisitions. Drives innovation strategy by identifying emerging trends, fostering a culture of innovation, and implementing initiatives that enhance competitive advantage and business growth. Develops and executes go-to-market strategies, ensuring successful product launches and market penetration, and aligning with overall business objectives. Lead a team of Old Navy strategists while maintaining deep partnership with the community of strategists across the brands and function. Strategy consulting and corporate strategy experience with deep knowledge of apparel, retail, customer and digital (or commiserate experience in consulting, corporate finance and investment banking). Bachelor’s degree and MBA strongly preferred; demonstrated success in advancing and growing businesses globally. Exceptional problem solving and analytical skills; ability to frame new, ambiguous and complex issues; able to generate insight through rigorous analysis. Deep expertise in customer and market strategy. Turnaround and transformation efforts, including business model innovation, operating systems development, large scale cost improvements, and organizational restructures and effectiveness. Mergers and acquisition expertise including market research, prospect identification, due diligence, negotiation and post-merger/acquisition integration; experience with progressive and innovative consumer insights efforts. Strong leadership abilities, including the ability to develop talent and build a high performing team; strong influence skills and ability to work successfully with peers; a true team player. Ability to work effectively with senior executives, including Brand President and Board of Directors; strong communications and presentation skills; Desire and ability to work in a matrixed organization.

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